Mahmut Orhan’s unique energy and MediaMarkt’s technology leadership will come together to make its mark on the technology world with a remarkable campaign! Developed in partnership with PCME and TBWA, this 360-degree communication campaign is a creative project that combines the brand’s innovative approach and consumer-oriented vision with music.
Within the scope of the campaign, a very wide communication network was created, ranging from TV commercials, DOOH & OOH activities, innovative applications in in-store areas to digital and social media platforms. In addition, a strategy was adopted to reach consumers at every point with online advertisements and marketplace activities.
As the face of the MediaMarkt campaign, Mahmut Orhan brings together the universal power of music with technology. The special music and impressive visuals used in the campaign further emphasize the brand’s innovative identity. With this collaboration, MediaMarkt aims to promote technology as an experience that touches every moment of life, not just a product.
As PCME, we are proud to have managed the creative strategy, content production and event management processes in the realization of this strong collaboration. MediaMarkt’s new campaign will both strengthen brand perception and provide consumers with a pleasant journey of technology and music.
This dynamic campaign offers brand new opportunities for both MediaMarkt and Mahmut Orhan and promises an experience that makes a difference at the point where technology and music meet. 🎧🎶
Tell us about your thoughtsWrite message